SEO (Search Engine Optimization) is the set of optimization strategies. Also, several techniques that aim to make the pages of a website reach good positions in Google’s organic search results. Thereby, attract more traffic to the site.
SEO is a very important tool so that you are always at the top of search engine results. So, it is very likely that you have heard of these three letters.
But do you know exactly what SEO is and what is it for? If the answer is no, you don’t have to worry! Just keep reading this post to know everything you need about this important tool.
How does it work?
As we already said, SEO optimizes web pages for organic searches. In order for it to do this, it is possible to write texts that have a fluid and pleasant reading or even create custom URLs.
Simply put, so that a page published on the internet can appear on search engines – like Google or Yahoo – it needs to be “read” beforehand. Those who “read” these pages are “robots”, also known as crawlers.
SEO serves as a tool to present your website’s data, as the subject that it deals with, for these crawlers. That way, your website starts to appear in searches.
The more optimized, that is, the better the SEO, the more chances your site will appear at the top of organic searches.
To ensure that the most relevant pages are always in the first results, the “robots” read this constantly. That way, the best results for keyword research are always at the top.
Thus, SEO is nothing more than a set of optimization techniques for websites, blogs, and web pages. If you want to see your website at the top of the Google results, take help from the S4g2 marketing agency.
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